Shopperception

Shopperception – disrupting advertising and market research
■ Shopper is engaged in front of the shelf, while interacting with a specific product
■ A clear opportunity is created to influence the purchasing decision when it matters most
■ The shopping experience is greatly enhanced through addition of context and personalization
■ The effectiveness of the engagement is immediately captured, and can be accurately measured
■ Visibility into shopper behavior on the path to purchase is maximized

Category:

Companies, Enterprise, Industry, Media, Retail