Ariel is a serial entrepreneur. Since 1994, he is involved in the Internet/Online Media Industry. He founded Digital Ventures, Directa Network, Performa Network, Afiliados Hispanos and InZearch all online advertising companies acquired by FOX in July 2007. He is a frequent speaker at AdTech, IAA, IAB, Online Marketing Europe, OMD, Marketing 2.0 and AMDIA among others. Ariel has completed OPM at Harvard Business School.

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Gonzalo has experience in private equity and venture capital. He has been providing consulting services related to management and strategy focusing on venture creation and financing in Emerging Markets. He has participated as angel investor in several projects. Gonzalo has an MBA from Duke University, and is an Industrial Engineer from Universidad Católica Argentina.

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Francisco expertise focuses on corporate finance, managerial reporting, budget control, economic analysis, tax planning, and legal ramifications. Francisco was recognized as Global Endeavor Entrepreneur in 2007. He is an Advisory Board member in several leading companies. He has an Economics major from Buenos Aires University and a Corporate Finance Master Program from the University of California at Berkeley.

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Marta has worked for more than 8 years at MRM Worldwide, the McCann Worldgroup digital agency, as Latam Regional Director, managing accounts likes of HP, Intel, Coca-Cola, GM, Hilton Hotel, Nortel and MasterCard. Marta has a BA degree from Buenos Aires University- and a postgraduate specialization in management from IAE, Austral University. She is also professor at San Andres University (BA) and ADEN Business School.

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James is based in New York City where he has been founding, mentoring, advising and investing in digital media businesses since 1996. Companies he co-founded include, ,, ,, Broadway Asia Entertainment and Pacific Alliance Limited. James been raising funds and providing M&A advisory services in Latin America since 1987 and has been a mentor at TechStarsNY since its inception in 2010.

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Martín has worked for MRM WW (IPG) as Latin America Regional Creative Director (2002/2009). He has participated as a Juror in many festivals as the Cannes Lions, D&AD Awards, London Festival, Wave Festival, El Ojo de Iberoamérica , the AMAUTA Awards, Lápiz de Oro Awards, DIENTE Awards and the AMDIA Awards. Martin has a Degree in Communications from Buenos Aires University and is the Founder of Argentine Circuit of Direct Marketing Creative Executives.

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Ariel Arrieta
Gonzalo Costa
Francisco Coronel
Marta Cruz
James Haft
Martin Hazan



Elo7, a pioneer and leader marketplace for handcrafts on the Internet in Brazil, announced its expansion into Latin America through the incorporation of Bixti, the first platform for buying and selling handicrafts in Argentina with over 1,500 vendors. The acquisition of 100% of Bixti shares will allow Elo7 to accelerate its growth plan and consolidate in the region as the primary site in this market segment.